Robert Besser
28 Nov 2022, 05:30 GMT+10
NEW YORK CITY, New York: Just-released sales results show U.S. consumers spent a record $9.12 billion in online purchases during this Black Friday sales holiday.
Observers note that consumers were clearly lured to online purchases by steep discounts on many ranges of products.
Online consumer spending increased 2.3 percent on Black Friday, according to Adobe Inc's data and insights arm Adobe Analytics.
Adobe attributed this increase to consumers waiting to make purchases on Black Friday, even though sales began as early as October.
Adobe had earlier forecast Black Friday sales to rise only 1 percent.
Industry observers had anticipated that in-store shopping would be heavy on Black Friday after consumers had been locked down for the past two Thanksgiving holidays.
However, Black Friday morning saw fewer in-store shoppers than usual, with rain throughout the United States possibly contributing to the slowdown.
Of note, Americans set a new record for purchases using smartphones on Black Friday.
Data from Adobe reported that 48 percent of all digital shopping on Black Friday was attributed to purchases using smartphones.
Get a daily dose of Baton Rouge Post news through our daily email, its complimentary and keeps you fully up to date with world and business news as well.
Publish news of your business, community or sports group, personnel appointments, major event and more by submitting a news release to Baton Rouge Post.
More InformationIRVINE, California: In an effort to cut costs in preparation for an industry-wide price war, electric vehicle manufacturer Rivian Automotive, ...
SANTA CLARA, California: One week after Intel forecasted lower-than-expected sales caused by a loss of market share to rivals and ...
WASHINGTON D.C.: As part of a wider policy drive to increase competition in consumer markets, President Joe Biden has announced ...
OSLO, Norway: Ending a three-year run of profits as stock and bond prices were hit by rising inflation and Russia's ...
NEW YORK, New York - Strong economic data failed to stem profit-taking on the major U.S. bourses on Friday, while ...
WASHINGTON D.C.: The US has again asked Mexico to investigate claims that workers at an auto parts facility of American ...
WASHINGTON D.C.: The Biden administration said this week that it will end US COVID-19 emergency declarations on 11th May, nearly ...
OSLO, Norway: Ending a three-year run of profits as stock and bond prices were hit by rising inflation and Russia's ...
DUBLIN, Ireland: An estimate by senior civil servants claims that Ireland could be hosting 180,000 refugees by the end of ...
WASHINGTON D.C.: Tesla confirmed this week that the US Justice Department has requested documents related to its Full Self-Driving and ...
NEW YORK, New York: Three men--- Rafat Amirov, Polad Omarov and Khalid Mehdiyev---have been charged by U.S. prosecutors with attempting ...
Islamabad [Pakistan], February 5 (ANI): The chief executive officers of Pakistan's largest telecom firms have warned that the country is ...